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Currently, we have many tools at our disposal that can help us to know what the volume of traffic or visits to a particular website. Alexa is a clear example of this.
Alexa.com provides information on the number of visits to a web and ranks as ranking. The company uses the data it receives from users who have the Alexa Toolbar installed, so you can get statistics both the number of visits as the related links.
Alexa is a company founded in 1996 and currently a subsidiary of Amazon. The name of the company was chosen as a tribute to the famous Library of Alexandria. In this way we can see your clear ambition from the beginning to collect the maximum information possible from the Internet.
In addition to the number of visits and links on a page, Alexa also known for offering a graph where you can see the growth or decline of the website analyzed. So, we can see if our website receives fewer and fewer visits.
As a side note, it is worth noting the different rankings established among all websites Alexa analyzing. If your web does not yet appear in these rankings, do not worry and wait a little longer. Internet is huge! And their robots are limited.
We must take into account that Alexa data are valued within the sector, but it is an approximation and its degree of accuracy is not totally objective. It thinks that it is based on the statistics of the users that have installed its Toolbar, reason why there are many users who are left outside of this sampling. Anyway, Alexa index can be very useful when assessing and measuring a web page that is not ours.